Tuesday, 18 January 2011

Digitization and Convergence

Digitization is a conceptual tool that enables changes in the media. This particular process consists of information being converted into a digital format. This is most common with digital cameras. When a user uploads pictures onto the computer, the format is changed into a digital or numerical form.     
Wise, 2000 says that digitization makes media files “Highly amenable to manipulation by a
computer”
Convergence which is another tool is “…the interlinking of computing and IT, communications networks, and media content that occurred with the development and popularisation of the
Internet…” Flew, T. (2008) New Media: An Introduction.
        Technological Convergence – This is the transmission
of voice, text, data, sound and image and how it has evolved whilst still
enacting similar tasks. An iPod is a good example of technical convergence as
it is not only used for music but developed or evolved in a way that lets us
listen to music through various ways such as downloads, YouTube or your own personal
playlist.


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